Peter Wiedemann

Sales Marketing Business Development

B2B Sales Marketing contractor and SME Digital Services Provider

Sales Marketing Contractor

B2B Dual Role Sales Marketing Advantage
My clients hire me on a semi-permanent longer term basis to help build their B2B revenues as I provide both B2B sales and direct response marketing skills.

So while there may be a cost advantage in hiring a single part time contractor with dual skill sets and no on-costs, rather than employing two people to provide the same services, and …

Apart from the productivity gained through the flexibility to delegate priorities from sales to marketing and back to sales as required, so productive downtime is minimal. 

The real B2B advantage in a skilled person performing both sales and marketing functions, is they gain a better and deeper understanding of your customer client’s mindset, fears, pain points, reluctance, envisaged benefits gained as well as tactics used by your competition. 

It produces more effective sales marketing strategies through a constant tuning of the ‘message’ by directly communicating with potential purchasers and account managing newly acquired client customers. 

The more 'tuned' the communications, whether written or spoken, towards triggering a buyers motivation buttons, the better the results, for less cost, in a faster time frame.

While B2B sales and marketing may require difference disciplines they are interwoven towards producing a common outcome.  If both can learn and feed of each, they become more effective, and implementing effective sales and marketing processes should be the goal of every business.

Some of my tasks include:

Working long term with clients within their business as part of their team,  where I can assist and may be responsible for:

- B2B business development and sales revenue, actively prospecting and contacting potential new clients through cold calls, warm calls, sales meetings and lead generation processes or support existing sales people.

-I may create B2B Marketing Campaigns or provide Marketing Coordination services and manage existing marketing processes or external agencies, or development implement and manage the marketing requirements to support sales.

-It may include specific requirements such as Copy Writing, creating or Web Sales or Landing Pages, creating Video Sales Letters, Email  sequences, CRM Setup and Sales Funnels automation, Social Media Management and Posting, Content Marketing. Customer Care, etc.

Current Clients show diversity of tasks

PubTIC - National Sales Manager for B2B Ad sales and project manager for sales transformation from out-bound B2B telesales to incorporate Inbound Lead generation and client base education and nurture processes via a LinkedIn and email marketing strategy. All performed autonomous and external of office.

Dealer Sales Tools - USA Auto dealers marketing tools and processes that increase buyer conversions and improve profitability and CPO Think-A-Lease sales network development of USA CPO Auto dealers via LinkedIn sales strategy and processes. All performed autonomous and external of office.

Business Reachout - Lead Generation and Business Development services for Accountants within the B2B SME sector via Content Marketing and LinkedIn strategy. All performed autonomous and external of office.

LanPat - B2B Business Development of SME potential client base with education and nurture process for General Insurance services. All performed autonomous and external of office.

Want to discuss the possibilities. Book a 15 minute phone call to discover if there's anything that warrants a further discussion at a latter date.

https://bookme.name/PeterWiedemann/lite/short-intro-b2b-contractor


Email: peter@leadloyalty.biz
Phone: (AEST +10 hrs ): 61 452 333 666
Skype: peter_wiedemann




I had the privilege of working closely with Peter at Red Bull MOBILE.

During this time Peter was my direct Manager and I had the pleasure of watching Peter’s ability to plan and execute complex technical projects involving multiple internal and external groups with varying schedule and agendas with the pre launch of Red Bull MOBILE to the Australian market. 
Peter provided leadership in creating and managing project plans to executions. His understanding of technical issues and his ability to articulate those issues in clear business terms to non-technical users was truly amazing.
He was a stimulating source of creative and innovative ideas, which brought out the best resources for all parties involved in project planning and execution, he also freed up obstacles, which periodically rose in launching Red Bull MOBILE. With all of his hard work it ensured that the official launch of Red Bull MOBILE Australia was a success. It was a pleasure to work with him and I hope to be able to do so again in the future.

https://www.linkedin.com/in/jayne-bennet-752b67b/

Jayne Bennet

General Manager - Client Relationships

Having worked with Peter who managed Digital Marketing and Operations over the last couple of years, he was always supportive yet constructively critical of any new proposed strategies or processes and how they could be delivered. He is very focused towards the ROI generated with any sales and marketing initiatives.

https://www.linkedin.com/in/joe-horn-smith/

Joe Horn-Smith

Head of eCommerce & Partnerships

Peter Wiedemann has been providing contracted Digital Marketing, Project Management & Operational Services to Aggregato Global Limited for many years. We have found him to be reliable, deliver on commitments and always keen to find a better way. Highly Recommended.

https://www.linkedin.com/in/alan-barakat-aa25944/

Alan Barakat

CEO Aggregato Global

Peter is an intelligent, experienced and knowledgeable digital marketing executive with breadth and depth of experience and a driven, focused approach to problem solving. At Aggregato Global, we worked together on several IT projects, under challenging circumstances, driving success through an orderly and collaborative approach. I have no hesitation in recommending Peter and his work.

John Kidston

Principle Lodestar Partners

I have worked with Peter at Grandmaster Computers and ABT Technology. Peter is a capable strategic player in the area of Marketing, Sales and Business Process. I have also worked with Peter in the area of online marketing. Great all-rounder, fantastic team player.

Shamal Tennakoon

Principle Consultant
I like to work with SME owner managers on a longer term, therefore dedicated Part-Time or Autonomous KPIs (ie Sales Marketing KPI's and don't care how you achieve them)  is my preference. I may be available for Projects requiring dedicated hours on a regular basis with a defined start and stop date.  

It is unlikely I will be available for small Ad-Hoc services however I may be able to recommend alternatives depending upon your requirements.
Yes commissions and bonuses for achievement are part of a Sales Person's rewards and most of my tasks have a fee/commission structure,

However, I will not create marketing collateral on a commission basis unless the commissions are extremely lucrative, and if I chose to do this then most likely it would have been more economical for you to pay me a flat fee. 

On the sales side I welcome a commision component that reflects the effort required to achieve the KPI.  
Final rates, fees, bonuses, commissions and KPIs are tasks/KPI dependant and may vary on application, however the following can act as a guide.

All pricing ex GST


Dedicated hourly rates start from $45 + commission/bonus KPI, or $320 per day + commission/bonus KPI if more than 8 days per month. All third party business trade expenses required to produce the outcomes are supplied/entered into and paid by you. 

Autonomous (fully independent out of office) sales and marketing is an agreed commission/bonus KPI plus Flat Rate $400 per week personal expenses (travel/car, mobile, meetings, client lunch/coffees, office incidentals, etc). All third party business trade expenses required to produce the outcomes are supplied/entered into and paid by you. 

If required to travel (for example interstate or interstate) then all travel, accommodation expenses are paid by you. 
No, you keep your existing dealer website and the lease button and calculator will be displayed as an overlay against your eligible CPO lease inventory on your website. 

Where a manufacturer provided website requires approvals to allow the lease display tech code into the website resulting in lengthy delays, we can provide temporary hosting at very inexpensive rates, of the lease inventory on our VDP until such time as approval are received from the manufacturer or website provider (this is a common GM issue).
The Leasing Calculator (New & CPO) minimum term is 30 days. 

Payments are monthly in advance or pre-paid each month for the next monthly period, You can therefore choose to leave the service at anytime and the most you will pay as a break fee is the balance of the remain month that you have already prepaid, so no further payment is required).. 

Of course as it is a direct debit authorisation you need to provide sufficient prior notice so that we can stop the bank from drawing the next monthly prepayment, but this is just common sense and is not a break penalty.

If there are other products and services bundled with the  leasing calculator then depending of what they are, they may be subject to minimum terms and early termination or break fees.
New Car Lease - If using the Lease Calculator for new car leasing then it will use your captive financiers rates and requirements (or Ally if that is who your captive is)

CPO Lease - For a CPO lease calculation there needs to be an active CPO process and the default process is Ally Financial rates and CPO rules.

You do NOT need an active Ally account for the lease calculator to display lease terms and rates.

You only need an an active Ally account if you wish to place the CPO lease finance with Ally Financial

F&I or a dealer authorised person must still manually check the lease application and adjust the rates and rules with the buyer, based on the buyers details and credit scores.

F&I is free to choose to place the lease with your preferred financier, so it is the dealers choice as the CPO lease provider

So for clarity there is No automatic lease application sent to Ally Financial.

Furthermore, the initial lease calculation is based on assuming the buyer having the highest or best credit score, therefore the calculations are estimates only and subject to the buyer details and credit score verification.

When a buyer uses the calculator there is no Ally Financial branding however it does calculate lease based upon Ally Financial CPO lease rates and rules. 

The dealer is able to modify some calculator aspects, for example rates, terms, min. deposits, ect but not vehicle CPO lease eligibility. 

If a vehicle is NOT CPO eligible then it will not have a lease button option displayed against it on your website.

Peter Wiedemann

Sales Marketing Business Development

About Me

B2B Sales Marketing contractor and SME Digital Services Provider

Sales Marketing Contractor

B2B Dual Role Sales Marketing Advantage
My clients hire me on a semi-permanent longer term basis to help build their B2B revenues as I provide both B2B sales and direct response marketing skills.

So while there may be a cost advantage in hiring a single part time contractor with dual skill sets and no on-costs, rather than employing two people to provide the same services, and …

Apart from the productivity gained through the flexibility to delegate priorities from sales to marketing and back to sales as required, so productive downtime is minimal. 

The real B2B advantage in a skilled person performing both sales and marketing functions, is they gain a better and deeper understanding of your customer client’s mindset, fears, pain points, reluctance, envisaged benefits gained as well as tactics used by your competition. 

It produces more effective sales marketing strategies through a constant tuning of the ‘message’ by directly communicating with potential purchasers and account managing newly acquired client customers. 

The more 'tuned' the communications, whether written or spoken, towards triggering a buyers motivation buttons, the better the results, for less cost, in a faster time frame.

While B2B sales and marketing may require difference disciplines they are interwoven towards producing a common outcome.  If both can learn and feed of each, they become more effective, and implementing effective sales and marketing processes should be the goal of every business.

Some of my tasks include:

Working long term with clients within their business as part of their team,  where I can assist and may be responsible for:

- B2B business development and sales revenue, actively prospecting and contacting potential new clients through cold calls, warm calls, sales meetings and lead generation processes or support existing sales people.

-I may create B2B Marketing Campaigns or provide Marketing Coordination services and manage existing marketing processes or external agencies, or development implement and manage the marketing requirements to support sales.

-It may include specific requirements such as Copy Writing, creating or Web Sales or Landing Pages, creating Video Sales Letters, Email  sequences, CRM Setup and Sales Funnels automation, Social Media Management and Posting, Content Marketing. Customer Care, etc.

Current Clients show diversity of tasks

PubTIC - National Sales Manager for B2B Ad sales and project manager for sales transformation from out-bound B2B telesales to incorporate Inbound Lead generation and client base education and nurture processes via a LinkedIn and email marketing strategy. All performed autonomous and external of office.

Dealer Sales Tools - USA Auto dealers marketing tools and processes that increase buyer conversions and improve profitability and CPO Think-A-Lease sales network development of USA CPO Auto dealers via LinkedIn sales strategy and processes. All performed autonomous and external of office.

Business Reachout - Lead Generation and Business Development services for Accountants within the B2B SME sector via Content Marketing and LinkedIn strategy. All performed autonomous and external of office.

LanPat - B2B Business Development of SME potential client base with education and nurture process for General Insurance services. All performed autonomous and external of office.

Want to discuss the possibilities. Book a 15 minute phone call to discover if there's anything that warrants a further discussion at a latter date.

https://bookme.name/PeterWiedemann/lite/short-intro-b2b-contractor


Email: peter@leadloyalty.biz
Phone: (AEST +10 hrs ): 61 452 333 666
Skype: peter_wiedemann




Book Me

Testimonials

I had the privilege of working closely with Peter at Red Bull MOBILE.

During this time Peter was my direct Manager and I had the pleasure of watching Peter’s ability to plan and execute complex technical projects involving multiple internal and external groups with varying schedule and agendas with the pre launch of Red Bull MOBILE to the Australian market. 
Peter provided leadership in creating and managing project plans to executions. His understanding of technical issues and his ability to articulate those issues in clear business terms to non-technical users was truly amazing.
He was a stimulating source of creative and innovative ideas, which brought out the best resources for all parties involved in project planning and execution, he also freed up obstacles, which periodically rose in launching Red Bull MOBILE. With all of his hard work it ensured that the official launch of Red Bull MOBILE Australia was a success. It was a pleasure to work with him and I hope to be able to do so again in the future.

https://www.linkedin.com/in/jayne-bennet-752b67b/

Jayne Bennet

General Manager - Client Relationships

Having worked with Peter who managed Digital Marketing and Operations over the last couple of years, he was always supportive yet constructively critical of any new proposed strategies or processes and how they could be delivered. He is very focused towards the ROI generated with any sales and marketing initiatives.

https://www.linkedin.com/in/joe-horn-smith/

Joe Horn-Smith

Head of eCommerce & Partnerships

Peter Wiedemann has been providing contracted Digital Marketing, Project Management & Operational Services to Aggregato Global Limited for many years. We have found him to be reliable, deliver on commitments and always keen to find a better way. Highly Recommended.

https://www.linkedin.com/in/alan-barakat-aa25944/

Alan Barakat

CEO Aggregato Global

Peter is an intelligent, experienced and knowledgeable digital marketing executive with breadth and depth of experience and a driven, focused approach to problem solving. At Aggregato Global, we worked together on several IT projects, under challenging circumstances, driving success through an orderly and collaborative approach. I have no hesitation in recommending Peter and his work.

John Kidston

Principle Lodestar Partners

I have worked with Peter at Grandmaster Computers and ABT Technology. Peter is a capable strategic player in the area of Marketing, Sales and Business Process. I have also worked with Peter in the area of online marketing. Great all-rounder, fantastic team player.

Shamal Tennakoon

Principle Consultant

FAQ

I like to work with SME owner managers on a longer term, therefore dedicated Part-Time or Autonomous KPIs (ie Sales Marketing KPI's and don't care how you achieve them)  is my preference. I may be available for Projects requiring dedicated hours on a regular basis with a defined start and stop date.  

It is unlikely I will be available for small Ad-Hoc services however I may be able to recommend alternatives depending upon your requirements.
Yes commissions and bonuses for achievement are part of a Sales Person's rewards and most of my tasks have a fee/commission structure,

However, I will not create marketing collateral on a commission basis unless the commissions are extremely lucrative, and if I chose to do this then most likely it would have been more economical for you to pay me a flat fee. 

On the sales side I welcome a commision component that reflects the effort required to achieve the KPI.  
Final rates, fees, bonuses, commissions and KPIs are tasks/KPI dependant and may vary on application, however the following can act as a guide.

All pricing ex GST


Dedicated hourly rates start from $45 + commission/bonus KPI, or $320 per day + commission/bonus KPI if more than 8 days per month. All third party business trade expenses required to produce the outcomes are supplied/entered into and paid by you. 

Autonomous (fully independent out of office) sales and marketing is an agreed commission/bonus KPI plus Flat Rate $400 per week personal expenses (travel/car, mobile, meetings, client lunch/coffees, office incidentals, etc). All third party business trade expenses required to produce the outcomes are supplied/entered into and paid by you. 

If required to travel (for example interstate or interstate) then all travel, accommodation expenses are paid by you. 
No, you keep your existing dealer website and the lease button and calculator will be displayed as an overlay against your eligible CPO lease inventory on your website. 

Where a manufacturer provided website requires approvals to allow the lease display tech code into the website resulting in lengthy delays, we can provide temporary hosting at very inexpensive rates, of the lease inventory on our VDP until such time as approval are received from the manufacturer or website provider (this is a common GM issue).
The Leasing Calculator (New & CPO) minimum term is 30 days. 

Payments are monthly in advance or pre-paid each month for the next monthly period, You can therefore choose to leave the service at anytime and the most you will pay as a break fee is the balance of the remain month that you have already prepaid, so no further payment is required).. 

Of course as it is a direct debit authorisation you need to provide sufficient prior notice so that we can stop the bank from drawing the next monthly prepayment, but this is just common sense and is not a break penalty.

If there are other products and services bundled with the  leasing calculator then depending of what they are, they may be subject to minimum terms and early termination or break fees.
New Car Lease - If using the Lease Calculator for new car leasing then it will use your captive financiers rates and requirements (or Ally if that is who your captive is)

CPO Lease - For a CPO lease calculation there needs to be an active CPO process and the default process is Ally Financial rates and CPO rules.

You do NOT need an active Ally account for the lease calculator to display lease terms and rates.

You only need an an active Ally account if you wish to place the CPO lease finance with Ally Financial

F&I or a dealer authorised person must still manually check the lease application and adjust the rates and rules with the buyer, based on the buyers details and credit scores.

F&I is free to choose to place the lease with your preferred financier, so it is the dealers choice as the CPO lease provider

So for clarity there is No automatic lease application sent to Ally Financial.

Furthermore, the initial lease calculation is based on assuming the buyer having the highest or best credit score, therefore the calculations are estimates only and subject to the buyer details and credit score verification.

When a buyer uses the calculator there is no Ally Financial branding however it does calculate lease based upon Ally Financial CPO lease rates and rules. 

The dealer is able to modify some calculator aspects, for example rates, terms, min. deposits, ect but not vehicle CPO lease eligibility. 

If a vehicle is NOT CPO eligible then it will not have a lease button option displayed against it on your website.