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About Denise

Denise Wakeman has been self-employed since 1996, helping solo business owners and entrepreneurs establish a strong and sustainable online presence. As a digital marketing strategist and long-time content creator, she focuses on making visibility feel doable, not overwhelming. She shows people how to create simple, effective systems that attract more clients over time.

She’s the publisher of Your Visibility Edge, a weekly packed with smart, practical strategies for getting found online. She writes for business owners who are doing it all themselves. These are people who want to show up consistently without burning out or blending in.

Denise is also the co-founder of the AI Success Club, where she and her partner Andy O’Bryan teach solo professionals how to use AI tools to create marketing that still sounds like you. Their work helps business owners save time, stay inspired, and communicate more clearly with less stress.

What drives Denise is curiosity. She’s always exploring what’s changing, what’s working, and what’s worth trying next. Over the years, she’s tested countless tools, platforms, and strategies, always with one question in mind. Will this help solo biz owners connect more easily with the folks they’re meant to serve?

Her approach is grounded in experience and shaped by experimentation. She’s known for making digital marketing feel less like a puzzle and more like a path. One you can actually follow. Whether it’s showing someone how to improve their newsletter, optimize a lead magnet, or repurpose content using AI, her goal is to make marketing feel more human and more manageable.

At the core of her work is a belief that solo business owners deserve marketing support that’s both strategic and sustainable. That way, they can grow a business they’re proud of without losing their voice along the way.

 

Discovery Session

20 minutes

20-minute discovery session. We will meet on Zoom for a video chat.

If you’re looking for a mentor to help you with establishing your direction, getting clarity and accountability to get your important message out to the world, then this may be the right opportunity for you if we’re a good fit. We will explore where you are, where you want to go in your business, and how more visibility will help you get there.The conversation is an opportunity for us to get to know one another and discover what’s working and what’s not working for you.

Together, we’ll decide if I’m the perfect mentor to help you get more visibility on the Web so you can get more clients and sell more of your products and services.

If you’re ready and willing to invest in your business and work with an experienced guide to help you get to your destination, then let’s talk!

Recent testimonials and endorsements are here.

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Testimonials

I had an hour consultation with Denise Wakeman in which she helped me get to the PERFECT name and motto for my upcoming video course series. It landed like a miracle when she said it:) I have booked consults with her before and am always amazed at the things she thinks of that I hadn't. She also helped me structure my introduction video so well that it gives me a template for revising all the scripts to come. I. Am. Thrilled.
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Judy Rodman

Vocal Coach, Singer, Songwriter

Spending an hour coaching with you was exactly what I needed right now. Living in the chaos of Hurricane Helene and how it’s devastated my beloved town of Asheville, North Carolina has been so overwhelming and anxiety producing over the past month. I’ve had extreme brain fog and it’s been almost impossible to string two coherent thoughts together. I’ve been able to show up and serve my coaching clients in the present moment, but any bigger picture planning and strategizing has not been mentally possible.

However, now with your pointed suggestions and practical guidance, I can start to think about work again and how I can create offers and support those impacted by this life changing event. Thank you for always being a wealth of knowledge, a voice of reason and a professional with deep compassion and empathy!

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Elizabeth Barbour, M.Ed.

Intuitive Life & Business Coach, Author of Sacred Celebrations

 When it comes to understanding online visibility, branding and content strategy- Denise absolutely rocks it! She is extremely knowledgeable in her field, her advice is reasonable, logical and efficient. Denise has coached me off and on for the past 10 years and she is always ahead of her game as a true marketing strategist. I recommend her to anyone who wants to take their digital presence to a new level of excellence. 
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Josiane Feigon

Author, Workforce Futurist

As a result of joining the Lab, I found a very safe environment to explore where I wanted to go in my business. I could troubleshoot almost any issue with Denise and she had an answer right there for me. 

Working with Denise gave me the courage to step up my marketing game because I felt fully supported in everything I wanted to do in my online business. One of the brightest points was when we created a plan together to launch my book, which became a bestseller,  that was easy to implement and specifically tailored to my needs. She made a really scary thing fun. I am forever grateful!
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Lisa Douthit

Author