Hi, I'm Kyle Ruth. I have coached competitive athletes for more than 20 years, and I still compete myself (the CrossFit Games, masters division), which keeps me honest about what a training plan actually asks of an athlete.
Most of my work is 1-on-1 coaching for competitive functional fitness athletes: CrossFit from the Open through the Games, HYROX, and the endurance events athletes move into afterward. Over those 20 years I have also coached professional endurance athletes and Olympic-caliber competitors, and the demands of those sports shaped how I look at every athlete's training. More than 150 athletes have come through the roster, more than 20 of them qualified for the Games for the first time while we worked together, and the group has produced four Games podium finishes and eight top-10s. I hold a Master's in Exercise Physiology, and the way I coach comes from that background plus two decades of watching what holds up in competition: define the demands of the goal, assess the athlete against them, decide what deserves priority, and build the program from there.
I specialize in:
- CrossFit athletes from the Semifinal to the Games level: individual, masters, teen, and team - I have expeirence working with them all.
- Athletes moving into HYROX and hybrid training, where the buidling an engine while maintaining strength is a priority
The other half of my work is with coaches. Ruth Performance Collective is a year-round continuing education community for remote coaches (weekly live calls, research reviews, template and progression libraries), and the 1-on-1 mentorship is six private calls where we build the systems behind your coaching, using your athletes and your business as the material. I also write Coaching Field Notes, one coaching lesson a week for remote coaches.
What you can book here:
- Initial consult ($150): the first step of 1-on-1 coaching. Your onboarding homework arrives as soon as it is booked.
- 15-minute discovery call (free): for athletes or coaches who want to talk it through first.
- Coach mentorship: sign up and book call one.
More at kyleruthcoaching.com
$2500 1-on-1 Coaching Mentorship
The mentorship is $2,500 for six private, 60-minute calls where I help you build the systems behind your programming, athlete decisions, and business, then apply them directly to the athletes you coach.
Before our first call, you'll complete a full coaching audit covering your coaching process, programming, client systems, business, and current gaps. During Call 1, we'll identify the areas that will create the greatest return and establish clear objectives for the rest of the mentorship.
Calls 2–6 are built around doing the work together. There is no fixed syllabus. Depending on your priorities, we may build your athlete intake and onboarding process, demands-analysis framework, programming and progression systems, client feedback loops, pricing, billing, marketing, or other back-end systems. We'll also review your current programming and apply what we cover directly to your athletes.
What's included:
• 6 x 60-minute private calls via Google Meet
• A custom development path based on your coaching and business priorities
• Hands-on review of your programming, athletes, and systems
• A full recording, summary, resources, and homework after every call
• Full access to the Ruth Performance Collective throughout the mentorship
• Access to the searchable Mentorship Vault with 80+ hours of recorded mentorship content
• Weekly Collective calls, the Template Library, Progression Library, research reviews, Athlete Case Studies, and coach community
• Async support through Skool DM between calls (48-hour response)
Your full Ruth Performance Collective access continues for 90 days after your final mentorship call.
Calls are booked individually, with every other week as the target cadence. After signing up, you can begin booking your calls immediately.
No available times
No available times this month
I've worked with Kyle for close to 7 years, and in 15 years of CrossFit I've met no coach like him. His communication, attention to detail, and care set the standard for what it means to be a great coach. My only regret is not starting with him sooner.
Tyler Tosunian
2026 CrossFit Games athlete
I can say with confidence there hasn't been another individual who has taught me more than Kyle. His support, education, perspective, and mindset have all made me a better athlete, but also a better coach and human being.
Tanner Balazas
2026 CrossFit Games team runner-up